Profitmaster Displays · Brand StandardsApplicationsSheet 21 / 34Rev A · 2026-09-25
21 · Applications
The catalog is our flagship.
Every year since at least 1990 we have published a catalog for each bottler system. It is the piece our customers use most and the one that deserves the most care: one product per spread, named, sized and priced.
21.1
Three editions a year.
| Edition | Cover leads with | Due |
|---|---|---|
| Coca-Cola | The customer's brand | January 1 |
| Pepsi | The customer's brand | January 1 |
| Independent | Profitmaster, generic units | January 1 |
All three share one grid, one type system and one page order, so an update to a product page flows to every edition.
21.2
The product page.
Stocking items · 07
Woodland Sales Center
Size
W × D × H in
Holds
Faces · shelves
Item
Code · Price
Natural wood header. Steel frame. Moves loaded with a pallet jack. One person hangs the center shelves.
Profitmaster Displays · 2026 Catalog07
Layout, not dataSpec fields are placeholders; fill them from the catalog's real data
- Order
- Section label · product name · image · spec row · one short paragraph
- Image
- Isolated on white, 60–70% of page width. See Imagery
- Spec row
- Three columns in mono: size, capacity, item code and price
- Copy
- Catalog voice: what it holds, how it ships, how it sets up. 40 words or fewer
- Custom pages
- At the back, titled "Custom displays", with one real example each
- Texture
- Cover and section dividers only
- Wordmark
- Footer on every page; cover back on customer editions
Drawing nameCatalogs
SectionApplications
Sheet21 / 34
RevA
Date2026-09-25
Drawn by · PMD Graphics
